Hotels

Benchmarker

Hotel performance analytics instantly at your fingertips.

The answers lie in the data.

Reliable data provides a foundation for creating successful investment and operational outcomes. With Benchmarker, you have 24/7 instant access to the aggregated revenues, expenses and profits of a group of U.S. hotels from our database of 6,500+ properties.

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What can Benchmarker help you answer?

  • Should you refinance?
  • Should you expand?
  • Will growth capex generate a return?
  • Is it time to sell the asset?
  • Should you convert to another use?
  • Should you focus on sales, expenses or both?
  • How do you stack up against your competitors?
  • Are you offering the appropriate amenities?
  • How is your management company doing? How should they be compensated?
  • Are your labor costs streamlined?

Benchmarker Property Breakdown by Chain Scale and Property Type

Benchmarker Property Profile Charts

Data as of YE 2022

New features and enhancements

  • Map-based search
  • Understand location as it relates to other properties and build comparable sets based on true location
  • Multi-year reports with year-over-year comparisons
  • Enhanced filtering options that update in real time
  • New analysis tabs and amenities filter
  • Shows properties in lists
  • Guided validation checks that update in real time
  • Interactive, manipulatable reports module that allows changes after report is generated
  • Table filter options
  • Report sharing with people internal to your organization
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Benchmarker

You customize the criteria to select your comparable set of hotels pulling from CBRE Hotels Research annual Trends® in the Hotel Industry survey compiled from thousands of hotels across the United States.

For more information, please contact us.